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Skills
- Bilingual: English and Spanish. Multilingual/Multicultural project experience
- Proficient in Mac, Microsoft, Adobe CC (InDesign, Illustrator, PhotoShop)
- Excellent customer service performance
- Managing processes effectively on established time lines
- Creating effective marketing and communications pieces including print and digital, ads, brochures, posters, direct mail e-newsletters, internal and external web sites
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PLUMA2
(graphic & web design studio), Brookline, MA July 2012 - Present
Founder and Creative Director- Launched design and branding studio offering brand consultation, graphic design/collateral development and branded graphic design/websites, from one-off projects to long-term comprehensive, multi-piece campaigns
- Area of focus: nonprofit; the studio’s mission is most closely aligned with institutions whose brands are based on clear values and worthy goal
- Mission: to help organizations find creative ways to inspire varied audiences with effective communication tools
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Boston Children's Hospital
(Marketing & Communications Department), Boston, MA 2003 - 2012
Senior Graphic Designer (Art Director)- Managed the communication and presentation of the Boston Children’s brand; reviewed materials (print and online) created by other departments
- Developed new branding concepts and designed pieces for senior leadership in collaboration with copywriters
- Supervised creation of internal and external documents, presentations and collaterals
- Conceptualized, planned, designed and produced integrated communications (print, e-newsletters, email blast, web banners, e-books and web sites) as well as direct marketing pieces such as postcards and email blasts
- Communicated with clients and vendors to ensure that projects were properly prioritized, coordinated and delivered on time
- Worked with representatives of various hospital departments to customize projects for specific audiences including patients and families, staff, referring physicians, media, policymakers and philanthropic donors
- Managed relationships with print, mail and photography vendors to deliver quality products
